Hard Assets Alliance is now  A new era in precious metals
investing has begun.
gbi direct

Invest in Gold 
Like the Pros 

GBI Direct is the institutional-grade way for investors like you to buy real gold and silver.

GBI by the Numbers

10+
Institutional Customers
$7B+
Assets
12+
Physical Storage Vaults
$2B+/Year
Trading Volume
10+
Metals Providers
200k
Customer Accounts
10+
Institutional Customers
12+
Physical Storage Vaults
10+
Metals Providers
$6B+
in Assets
$1B/Year
Trading Volume
200k
Customer Accounts

Here’s how the GBI experience compares to typical retail sites.

Feature GBI Direct Others
Liquidity Buy and sell, 24/7 No option to sell
Security Stored in the world's safest vaults Home delivery only
Pricing Market-driven, transparent Retail markup
Guidance Expert assistance and support No in-house experts
Investment Tools Digital platform, auto-investing Retail sales only
0 +

Institutional Customers

12+

Physical Storage Vaults

10+

Metals Providers

$6B+

Assets

$1B/Year

Trading Volume

200K

Customer Accounts

Live Precious Metals Prices

Customers get access to real-time pricing for investment-grade precious metals.

Loading prices…

Prices update in real-time. Market data provided by GBI Direct.

Indicative pricing shown. Account required to trade. Prices update in real-time and may vary based on market conditions.

Set Up Automated, Monthly Investments

Accumulate gold with MetalStream™

Make automated monthly investments to build your gold
portfolio. MetalStream by GBI makes it easy!

Research & Insights

A Practical Guide to Gold Portfolio Allocation

A concise, data-driven guide explaining how gold enhances the portfolios of long-term investors.

Explore The Guide

Research & Insights

A Practical Guide to Gold Portfolio Allocation

A concise, data-driven guide explaining how gold enhances the portfolios of long-term investors.

Learn More

Trusted by
Leading Institutions

Used and trusted by 4 out of the 6 largest financial institutions in the U.S.
Global storage options in secure,
non-bank vaults managed by Brink’s, Loomis, and Malca-Amit.

What Our Clients Say

Need Help with Buying, Selling, or Investing? 

Whether you’re placing a new order, adding funds, or seeking guidance on your investment decisions, our dedicated Sales Team is here to help. 

 Call us at:

 877-418-3339

 Email us at:

 sales@gbidirect.com

Speak directly with a specialist:

No waiting, no guesswork

Call us at:
Speak directly with a specialist:

No waiting, no guesswork

We’re ready to support you every step of the way.